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Just a few days ago, one of the most famous action movie series released its 25th installment - Of course, we are talking about James Bond and the newest movie “No time to die”! Ever since the first movie came out in 1962, 007 has been one of the most popular agents of the English secret service and indeed an icon of style. But let’s start from the beginning, it is 1962 and in most cinemas, people could watch the very first James Bond movie with Saen Connery in the role of 007.
Source: Auto Motor Sport, Rolex
The title of the movie was “Dr. No" and had an outstanding success even though it was a low-budget film and not based on the first novel of James Bond. In fact, the first novel was actually “Casinò Royal” and not “Dr. No”. Yet, the movie was a global success, also for the amazing role played by Sean Connery. Due to the restrictions in the budget, the production has to cut some costs, like the luxury car and the watches. In fact, to enjoy luxury cars on the 007 screen we will have to wait until 1964: in “007 Goldfinger” it is possible to enjoy the iconic Aston Martin for the first time. Luckily, high-end watches were included from the very beginning. Since the first movie it is possible to see Sean Connery wearing the timeless watch model Rolex Submariner 6538. Fun fact to know is that according to the legend, actor Sean Connery himself was a Rolex enthusiast and the Rolex Submariner timepiece worn by him in “Dr. No” came actually straight out of his personal collection. We can consider this as a milestone in the relationship between Bond and craftsmanship watches.
Even though Connery was a Rolex enthusiast, in 1965 during “Thunderball” he actually also wore a modified Breitling “Top Time” chronograph watch next to the Rolex 6538. In the fourth Bond movie, this timepiece acts as a geiger counter. While the standard Breitling Top Time has a stainless steel case, black dial, two metal subdials and a metal tachymeter ring around the dial, the modified case of the watch worn by Bond looks completely different from a standard Breitling Top Time piece. Considering the market value of this timeless watch piece compared to a normal Breitling which costs around 5-10K €: The James Bond watch costs up to 120K€.
Source: Getty Images, Seiko
After the first 9 Bond films, the strong relationship between Rolex/Submariner and 007 broke up to have a short backfire in 1989 “License to kill”. In fact, in 1977, Roger Moore took over the role of James Bond, and opted for a style shift: from Rolex to Seiko. However, the Seiko Watches were seen more like a gadget than a time masterpiece and was used by Bond to escape from dangerous situations or like a deus ex machina.
In 1995 the Omega-Bond era started with the first movie starring Pierce Brosnan as Bond. In the movie 007 “GoldenEye”, the luxury watch brand Omega made an agreement with the producers of the 007 films to have Mr. Bond wear an Omega watch at all times. As one of the results of this agreement, in 2015 the Omega“Seamaster 300 Spectre” special edition for 007 was launched as a limited edition with only 7.007 timepieces produced. Nowadays it is almost impossible to find the original 007 editions and their prices at the secondary market keeps on growing.
Have you already seen “No time to die”? The James Bond series is as iconic as the high-end timeless cars and watches starring in them. Some of these rare 007 watch editions are really hard to acquire due to their limited edition, which has increased their value significantly over the past years. If you are interested in watches and other collectibles not solely out of the passion aspect but also due to the investment character of rare pieces, feel free to check out Konvi. Watches and other rare, high-end luxury pieces can be a good investment to diversify a portfolio, but they show strong disadvantages: inaccessibility and high prices. Generally speaking, the “most wanted” of the market can be accessed by VIP customers only. Therefore, even if you have the economic possibility to purchase the desired watch the market is really hungry of, it doesn't mean that you can effectively do it since it could not be available for you. But, if you are not looking to wear watches like these, crowd-ownership is a good way to access this exclusive world. Sign up to Konvi, and discover how you can become a co-owner of a rare watch, potentially even a original 007 timepiece.