This website uses cookies

We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that youโ€™ve provided to them or that theyโ€™ve collected from your use of their services.

Cookie Policy

What are cookies?

A cookie is a small text file that a website stores on your computer or mobile device when you visit the site.

  • First party cookies are cookies set by the website you're visiting. Only that website can read them. In addition, a website might potentially use external services, which also set their own cookies, known as third-party cookies.
  • Persistent cookies are cookies saved on your computer and that are not deleted automatically when you quit your browser, unlike a session cookie, which is deleted when you quit your browser.

Every time you visit our websites, you will be prompted to accept or refuse cookies. The purpose is to enable the site to remember your preferences (such as user name, language, etc.) for a certain period of time. That way, you don't have to re-enter them when browsing around the site during the same visit.

Cookies can also be used to establish anonymised statistics about the browsing experience on our sites.

How do we use cookies?

Currently, there are four types of cookies that may be generated as you browse our site: Strictly Necessary, Statistics, Preference and Marketing cookies.

1. Strictly Necessary Cookies

These cookies are essential for you to browse the website and use its features, such as accessing secure areas of the site. Cookies that allow web shops to hold your items in your cart while you are shopping online are an example of strictly necessary cookies. These cookies will generally be first-party session cookies. While it is not required to obtain consent for these cookies, what they do and why they are necessary are explained in the table below.

How do I control Strictly Necessary Cookies?

You can use your browser settings to control whether or not we set session cookies. More information on your browser settings is provided at the bottom of this page.

Please be aware that these cookies are critical to the efficient working of the site. If you choose to disable these cookies from this site, the functionality of the site may be greatly reduced.

2. Statistics Cookies

Also known as "performance cookies," these cookies collect information about how you use a website, like which pages you visited and which links you clicked on. None of this information can be used to identify you. It is all aggregated and, therefore, anonymized. Their sole purpose is to improve website functions. This includes cookies from third-party analytics services as long as the cookies are for the exclusive use of the owner of the website visited.

Statistical information is used in reports and to improve our site. For example, we have used analytics data to add, remove or change features of the site based on how popular they are with users.

We track, for example:

  • the numbers of visitors to individual pages;
  • when pages were visited;
  • how long users stayed on the page;
  • the IP address of the user of the website;
  • the page they came from;
  • technical data about the device being used to browse the site (such as browser and operating system version, and display size) โ€” we use this data to ensure that the technology our site uses is appropriate for the majority of our users, and how best to display the site for users who have less capable browsers.

More information about Statistics cookies

We use cookies from different partners including Google to provide our analytics data. You can read more about how Google Analytics treats your data on their web site. You can also read Google's full privacy policy.

How do I control Statistics cookies?

Google provides a tool to opt-out of Google Analytics. This is available for all modern browsers in the form of a browser plugin. Additionally, you can control how cookies are set using your browser settings.

3. Preference cookies

Also known as "functionality cookies," these cookies allow a website to remember choices you have made in the past, like what language you prefer, whether you have accepted our cookie policy, what region you would like weather reports for, or what your user name and password are so you can automatically log in.

4. Marketing cookies

The advertisements you see displayed on this, and other, sites are generated by third parties. These services may use their own anonymous cookies to track how many times a particular ad has been displayed to you and may track your visits to other sites where their ads are displayed. Please note that advertisers can only track visits to sites which display their ads or other content. This tracking is anonymous, meaning that they do not identify who is viewing which ads.

Tracking in this manner allows advertisers to show you ads that are more likely to be interesting to you, and also limit the number of times you see the same ad across a wide number of sites. As an example of how advertisers operate, if you recently researched holidays, adverts for holiday operators may subsequently appear on our sites.

We do not have access to, or control over, these third party cookies; nor can we view the data held by these advertisers. Online advertisers provide ways for you to opt-out of your browsing being tracked. More information about the advertisers we use, and how to opt-out, is provided below.


We display clips from Youtube related to our purchase opportunities. You can view Youtubes's privacy policy on their website. This page also allows you to control what cookies YouTube saves on your computer.


We work with Google to optimise how Google ads are displayed. You can discover how Google protects your privacy relating to ads at its privacy policy.

Cookies you may see used on

Cookie name Default expiration time Purpose Description
_fbp 3 months Marketing cookies Facebook: to store and track visits across websites.
_ga 2 years Statistics cookies Google Analytics: to store and count pageviews.
_gat_UA-* 1 minute Statistics cookies Google Analytics: functional
_gid 1 day Statistics cookies Google Analytics: to store and count pageviews.
_iub_cs-* 1 year Preferences cookies iubenda: to store cookie consent preferences.
euconsent-v2 1 year Preferences cookies To store cookie consent preferences.
referrerReferralId 1 browser session Strictly necessary cookies Track user referrals
t_gid 1 year Marketing cookies Taboola: assigns a unique User ID that allows Taboola to recommend specific advertisements and content to this user
APISID 2 years Marketing cookies Youtube: Google Ads Optimization
HSID 2 years Marketing cookies Youtube: to provide fraud prevention
LOGIN_INFO 2 years Marketing cookies Youtube: to store and track visits across websites.
PREF 2 years Marketing cookies Youtube: to store and track visits across websites.
SAPISID 2 years Marketing cookies Youtube: Google Ads Optimization
SID 2 years Marketing cookies Youtube: to provide ad delivery or retargeting, provide fraud prevention.
SIDCC 1 year Marketing cookies Youtube: to provide ad delivery or retargeting, provide fraud prevention.
SSID 2 years Marketing cookies Youtube: to provide ad delivery or retargeting, provide fraud prevention.
VISITOR_INFO1_LIVE 1 year Strictly necessary cookies Youtube: to provide bandwidth estimations.
YSC 1 browser session Marketing cookies Youtube: to store a unique user ID.
__Secure-1PAPISID 2 years Marketing cookies Youtube: Google Ads Optimization
__Secure-1PSID 2 years Marketing cookies Youtube: to provide ad delivery or retargeting, provide fraud prevention.
__Secure-3PAPISID 2 years Marketing cookies Youtube: Google Ads Optimization
__Secure-3PSID 2 years Marketing cookies Youtube: to provide ad delivery or retargeting, provide fraud prevention.
__Secure-3PSIDCC 1 year Marketing cookies Youtube: to provide ad delivery or retargeting, provide fraud prevention.
IDE 1.5 years Marketing cookies doubleclick: serving targeted advertisements that are relevant to the user across the web.
RUL 1 year Marketing cookies doubleclick: serving targeted advertisements that are relevant to the user across the web.
variant 1 browser session Strictly necessary cookies For providing targeted content to users
cookie_consent 1 year Strictly necessary cookies For persisting cookie consent
1P_JAR 1 month Marketing cookies Google: optimize advertising, to provide ads relevant to users
NID 1 month Marketing cookies Google: to provide ad delivery or retargeting, store user preferences

Removing cookies from your device

You can delete all cookies that are already on your device by clearing the browsing history of your browser. This will remove all cookies from all websites you have visited.

Be aware though that you may also lose some saved information (e.g. saved login details, site preferences).

Managing site-specific cookies

For more detailed control over site-specific cookies, check the privacy and cookie settings in your preferred browser

Blocking cookies

You can set most modern browsers to prevent any cookies being placed on your device, but you may then have to manually adjust some preferences every time you visit a site/page. And some services and functionalities may not work properly at all (e.g. profile logging-in).

Further help

If you still have any concerns relating to our use of cookies, please contact us at

Allow all cookies
Use necessary cookies only
Konvi logo
๐Ÿ‡ช๐Ÿ‡บ EUR
๐Ÿ‡ฌ๐Ÿ‡ง GBP
๐Ÿ‡ซ๐Ÿ‡ท EUR
๐Ÿ‡ฉ๐Ÿ‡ช EUR
๐Ÿ‡ฎ๐Ÿ‡น EUR
๐Ÿ‡ธ๐Ÿ‡ฌ SGD
๐Ÿ‡ญ๐Ÿ‡ฐ HKD
๐Ÿ‡ฆ๐Ÿ‡ช AED
๐Ÿ‡ด๐Ÿ‡ฒ OMR
๐Ÿ‡จ๐Ÿ‡ญ Franken
๐Ÿ‡จ๐Ÿ‡ญ Franc
๐Ÿ‡จ๐Ÿ‡ญ Franco
Login / Sign up
โ† Back to all articles

Konvi x TheWristGuy - Watches: a passion and potential investment

Lena Sonnen

the wrist guy x Konvi

Lena, Co-Founder of Konvi, sat down with Burak, TheWristGuy, to discuss his view on watches and investments.

Lena: Burak, I am very happy that you are part of our interview series and that we have time to talk about watches today. Would you like to introduce yourself for the viewers who don't know you yet?

Burak: Very happy to. So thank you very much that I have the opportunity here to also express my opinion and to all of you who do not know me I run the German-language YouTube channel TheWristGuy on which I upload videos for about two or three years around the topic of the watch world and also very often talk about the subject of appreciation or general investments on the subject of watches.

Lena: Great - here also directly the hint to everyone, if you have interest in watches go check out Burakโ€™s channel, super exciting what you publish there: so definitely worth a click.

Maybe a short info about me for those who don't know Konvi and myself: I am Lena, Co-Founder of Konvi and Konvi is the first european platform that democratizes Alternative Assets Classes and makes them accessible to the broad population. We give our community the opportunity to invest in super rare and exclusive watches and that's why I am super hyped to talk to you, Burak, because you are simply an absolute watch expert and we have thought about a few questions with the Konvi team that are quite interesting for generally all people who find watches exciting and possibly consider them as a source of investment and I would say I'll just jump in with the questions and I'm curious what you have to tell about one or the other points. Let's get started. The first question is what is your absolute favorite watch and why?

Burak: It's a bit difficult for me to limit myself to only one watch, I would say one of my absolute favorite watches would probably be the Nautilus Patek Philippe 5712. Why? Because the Nautilus or let's say Patek is one of the most famous brands in the watch world anyway. Then the Nautilus is one of the iconic models and the 5712 for me just has such a tick more elegance and is a bit more special than the classic 5711 model.

Lena: Perfect. We also have a question about the Patek Nautilus later, but first a question in general: have you personally already owned a watch for pure investment purposes and if so, which watch was that and how did you come to take this step?

Burak: Well, for me it's like this I own almost every watch for investment purposes among other things, because like many others I can't just say I'm throwing 10,000 euros out the window now, so this investment character is relevant for me with practically every watch somewhere. But I have had exactly one watch that I actually bought only for investment reasons and that was my Rolex Submariner Hulk. This one I bought at the time because I already figured that it would probably be discontinued and that the price might go up and that it might be harder to get later. And that's exactly what happened.

Lena: Very cool and that means you weren't the biggest fan of the watch from the aesthetic or anything, but that was really just because it was probably more produced and so it was a good point to invest?

Burak: Yes exactly, so Hulk was for me never such a watch, where I said I want to have it, but of course I also like it, but that was really a very rational decision.

Lena: You also talked about the Patek Nautilus in one of your videos and just in general what do you think makes the watch special, also especially because it's your favorite watch and also a watch that's worth investing in?

Burak: It's a lot about the history and why the Nautilus is one of the most iconic models ever, along with the AP Royal Oak. Then there's the fact that, of course, the Patek Philippe brand is one of the most recognizable brands in the watch world. And these two things: 1) a very well known brand and 2) a very iconic watch model combine very well into a potential investment anyway. Then there's the fact that the Nautilus is instantly recognizable as a Nautilus and that it has a certain everyday character. That is, it is not too elegant not too sporty so it is extremely flexible to wear. Lastly, the Nautilus is also very hard to get, this results from the fact that it is produced in small numbers. So Patek controls their own output very strictly, they can't produce that much which creates a clear shortage. This doesn't necessarily have to be artificial, because Patek puts a lot of manual work into the watches and the demand is damn big. The whole thing is of course pushed by social media, and as a result people see a Nautilus everywhere online and would like to have one, but obviously can't buy one at list price. This, of course, causes the gray price to move up.

Lena: Did you buy the Nautilus then on the secondary market or directly from the retailer?

Burak: I actually don't have a Nautilus yet! But that's still to come! It's one of my favorite watches and yes it's coming for sure, but it's very difficult to get it from the retailer.

Lena: What would you do if you had 100,000 euros to invest? How would you invest money and why?

Burak: Well, I don't like to put all my eggs in one basket, so I wouldn't just invest in watches, but I think watches are one of the best investments right now. So I would probably invest a part in watches and maybe another part in stocks or something. In the case of watches, it would be something like Rolex, something conservative, where you can't do very much wrong and where there's not a lot of hype.

Lena: And with stocks, would you then also invest in a few stocks selectively and then also in a few ETFs?

Burak: Exactly. Just mix it up a little bit. A few ETFs, a few stocks that I selectively choose in companies that I personally like, that I personally believe in. But also generally great companies where we all know now they're not suddenly going to be gone tomorrow.

Lena: Super. I also find the diversification idea extremely important and that's always the advantage of watches, I'm curious if you see it the same way, because they just don't correlate so much in value with the stock market, so of course they also have a super good diversification potential. It just helps to stabilize your portfolio a bit, in case something like the Covid crisis happens and the stock market crashes completely.

Burak: Exactly.

Lena: Then we also have the next question relatively related even to the Covid crisis and that is: What do you think about future prices in the watch market, especially given the impact of Covid last year? Do you have any theories or a sense of how these might develop as a result of that?

Burak: I have a hard time with this kind of thing. In the past, you could say, okay, one model goes up or another doesn't and so on, that was a bit predictable. Now somehow I have the feeling that on the one hand it's very unpredictable, but actually in the sense that currently almost everything is going up in price. So there is somehow no watch, whose price would have fallen now somehow greatly in the last year. I don't know why this is the case - I assume it's because, among other things, the pandemic has made delivery times more difficult and much longer, and people have spent more time at home - that is, they've spent more time on social media and they've also had more time to look at investments. Especially those who maybe didn't have as much time before or didn't have the headspace for it. I think that has a little bit to do with the fact that the market in general is a little bit different now than it used to be and it looks like everything is kind of going to go up. So in times where even a simple Oyster Perpetual already is priced at three times the retail price, I honestly don't dare to say anything fixed anymore, but it looks like everything is going up.

Lena: Yes, it's definitely interesting. We'll have to see what's coming. Very cool, then we have another question: what characterizes a luxury watch that doesn't maintain or lose its value but actually increases in value and so is a good investment?

Burak: Yes, very important: I have already published a two or three-part video series on my channel, I always have 2, 3 clues how I determine something like that: Point one is always the brand, so it must be a renowned manufacturer. Of course, by now it's almost all Rolex, Audemars Piguet and Patek. Then it has to be a certain iconic model from that brand, so it's no use now if I buy an AP Millenary, it has to be a Royal Oak. With Rolex, it's practically every model now, and with Patek, it's all the steel models. And that's really it at the moment and you have to have a little bit of patience, because if you buy an iconic model from an iconic brand and you have a little bit of patience with you, practically there's a huge chance that the price will go up honestly.

Lena: Ok, super exciting, because we also have a question about this but you have now almost answered it already. The question is, whether you say that you should invest in watch brands or whether it's actually specific iconic watch models that predict a good investment? You are saying that it has to be both a good brand and an iconic model, right?

Burak: Yes, or rather I think the brand is primarily more important, so it has to be a Patek because, for example, an Omega as well as a renowned brand but not necessarily known for investments and even the renowned Speedmaster does not help much. So it has to be a Patek, for example, and then the next step is the question of which Patek. And then it has to be a reasonable Patek, because there are also Patek watches that don't increase in value that much, for example.

Lena: Perfect. What do you think is the biggest mistake beginners make in their investments?

Burak: I would say (this is going to sound a bit bad), but that they only buy what they like and that they look at a price-performance, so that they mostly buy the watch that has the best price-performance ratio. Just because a watch has a good price-performance ratio doesn't mean that it will somehow increase in value. For example, an Omega Seamaster is loved right now by pretty much everyone, both consumers and YouTubers, but the watch has virtually no increase in value because you can buy it everywhere and sometimes find lots of discounts. Now that doesn't make the watch worse, but it does make the watch at least a bad investment, let's put it that way.

Lena: Very interesting. And if you had a tip for viewers who want to invest in watches, apart from the tip that you just said that you should not only pay attention to what you like or price performance, do you have a general tip on how to access the watch, how to inform yourself beforehand, how much time you should take or maybe also what kind of budgets, so from what kind of budget it might make sense?

Burak: So in the meantime I think that you can invest very well even with a small budget and I would say as with any investment you have to do your homework. For example, there is also the question of whether to buy new or vintage - vintage is much more complicated, but the watches have the advantage that even if I buy a bad watch or buy a bad model in poor condition, I still have an increase in value if it is the right model and the right brand. You can't really go that wrong with watches if the basics fit. For example, I can buy virtually any vintage Rolex, any vintage Submariner, even if the condition is not so good, I will always have some stability. And especially if you're on a low budget, there are completely different brands, like Tudor for example, which are not that bad either, or some other vintage Rolex models for example. So there's a lot out there now, it's not always just a blanket "Oh a watch is too expensive, I can't afford it", there's already ways to get something like that. And if I want a new watch above all, then I have to build up a stable relationship with a concessionaire over the years. Then I just buy something else there, maybe a piece of jewelry or maybe a watch that's not so popular, and then something like that just happens. It's also an interpersonal relationship. If you only go to this concessionaire for one watch, then you won't get it. You simply build up a certain relationship over the years.

Lena: Yes, that's true. Networking plays a big role in the industry. Okay, super exciting, then we've actually already arrived at our last question and that is: which watch is still at the top of your wish list? We already know that the Nautilus is definitely on your wish list - do you have another one?

Burak: Yes, so many! So an Aquanaut would definitely still be on the wish list, specifically I would love an Aquanaut or a Nautilus with Tiffany lettering, that's practically even more impossible to get.On the wish list is also possibly a vintage Rolex Pepsi, I would still very much like to have something like that. And another Royal Oak extra thin with perpetual calendar. These are all a bit crazy models.

Lena: Very cool, I'll try to pick them out to show the models here in the video so that the viewers can see them. But in any case super, super exciting - thank you so much, Burak, for all your insights. I think it was also super interesting and I hope we will continue the exchange. I hope we can maybe bring you back in some future session to talk more specifically about certain models. In any case, it was a huge pleasure to interview you today and to all those who have watched or listened to this point: check out the channel of TheWristGuy, it is definitely super interesting. I wish you now a nice evening and thank you very much!

Burak: Thank you very much, wish you too! Thank you also that I was allowed to be there and yes then we stay in touch and I hope that we do something like that again soon!

Disclaimer: No financial advice.

Watch the full interview (in German) here.

Tell your friends

Get insights into the luxury collectibles market

Login / Sign up